Bringing fishing back home

At On The Boat, we are committed to being the go-to fishing gear brand for families who cherish time spent together on the water. As a company founded by three Army veterans, we bring the same dedication, integrity, and teamwork that guided us in service to our country into every product we create. Our mission is to provide high-quality, reliable fishing supplies that help families create lasting memories, foster a love for the outdoors, and pass down the tradition of fishing from one generation to the next. At On The Boat, we believe that the best catch is the one you share.